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ASM Global Releases Complete VenueShield Operational Plans for the Reopening of its Venues

29 Jun 2020

ASM Global, the worlds leading venue management and services company and parent company of ICC Sydney, has further enhanced its industry-leading VenueShield program, supporting the continued re-opening of its more than 325 facilities and client partners worldwide.

VenueShield’s protective capabilities have already been tested at UFC’s event at ASM Global-managed VyStar Veterans Memorial Arena in Jacksonville, Florida on May 9, 2020.  The program was also activated for the National Rugby League’s match at Suncorp Stadium in Brisbane on May 28, 2020, in the first live-audience Australian sport played since March.

To develop the comprehensive new protocols, ASM Global engaged its in-house executive teams and distilled the expertise from across its global network of venues spanning stadia, arenas, theatres, convention and exhibition centers, including the Asia Pacific region. For further support of the scientific credentials of the program, the company has engaged in a partnership with AECOM, the worlds premier infrastructure firm, and its international team of sports venue design, environmental hygiene and biocontainment experts. The VenueShield program is also being guided by scientific and medical research input from Drexel University College of Medicine (DUCOM) and its interdisciplinary team of expert faculty and graduate medical students, under the direction of Dr. Charles Cairns, dean of DUCOM. These critical healthcare insights, facilitated by the Drexel Solutions Institute (DSI), will provide ongoing recommendations for COVID-19 mitigation strategies.

Additionally, SERVPRO, the #1 choice in commercial cleaning and restoration services in North America for more than 50 years, has provided its professional expertise in the implementation of the pro-active viral pathogen cleaning process. The customised, in-depth workflows for venue re-occupancy include industrial disinfection and workforce safety initiatives, developed in accordance with international guidelines from the CDC, NHS, PHAA and WHO, among others.

Building on those early successful implementations, VenueShield is being deployed in various stages worldwide, in alignment with approvals from local government officials and health care experts.  Phases of VenueShield include the implementation of new guidelines for Environmental Hygiene, Workplace Safety, Technology & Equipment, Food Safety and Public Awareness as they support future efforts. This ongoing company effort to re-define the customer journey of the future is of top priority.
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VenueShield is the culmination of extensive and ongoing work by our Global Task Force to develop this industry-leading set of protocols that will ensure the highest levels of health and safety for our employees, entertainers, athletes and guests.  We appreciate the expertise provided by the world-class team of experts we have assembled. We look forward to growing the VenueShield program with our partners at AECOM, SERVPRO and Drexel University College of Medicine as we continue to reopen across the globe.”

Bob Newman, President and CEO of ASM Global
“At AECOM, we have a deep understanding of sports and entertainment venues. We are excited to work with ASM Global on the many aspects of their VenueShield program, including the development and implementation of the phase one environmental hygiene project.  Sports and entertainment venues have long been symbols of hope and pride to the communities in which they reside. Now more than ever, preparing these venues for the safe return of fans, teams and entertainers is critical.”

Mack Astorga, AECOMs Environmental Risk and Return with Confidence program lead